Q.What types of research can Outset support?
A.Outset supports a wide range of research, including market strategy, segmentation & personas, brand research, innovation & concept testing, user experience & usability, and creative testing.
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Outset.ai
★3.5
💬13446
💲Paid
Outset.ai is a powerful AI-moderated research platform that streamlines the process of gathering and analyzing customer insights. By leveraging generative AI, it enables businesses to conduct in-depth research efficiently, reducing time and costs while delivering actionable results.
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Platform
web
AI InterviewerAI-moderated researchConcept testingCustomer insightsGenerative AIMarket researchQualitative research
What is Outset.ai?
Outset by Parnassus Labs is an AI-moderated research platform that enables companies to integrate AI into their products without needing AI expertise. It provides access to large language models like GPT3 for quick integration of generative AI functionality. Outset helps develop, test, maintain, and optimize AI features for specific use cases, and suggests how generative AI can benefit businesses. It facilitates AI-moderated interviews to gather qualitative insights at scale, turning raw conversations into themes and insights quickly.
Core Technologies
- Generative AI
- Large Language Models
- AI Moderation
- Natural Language Processing
Key Capabilities
- Conduct AI-moderated interviews
- Generate summaries and themes
- Support multimodal data
- Analyze user behavior
- Optimize AI features
- Provide customer insights
Use Cases
- Develop market strategies
- Create detailed user personas
- Test new product concepts
- Evaluate brand perception
- Improve user experience design
- Assess creative content effectiveness
Core Benefits
- Conduct hundreds of interviews simultaneously
- Generate insights instantly
- Reduce research time significantly
- Lower overall research costs
- Offer flexible recruitment options
- Support diverse data formats
Key Features
- AI-moderated interviews
- AI synthesis and highlight reels
- Customizable AI interviewer persona
- Multimodal research (video, voice, text)
- Flexible participant recruitment
- Advanced unmoderated testing
How to Use
- 1Upload a discussion guide tailored to your research goals.
- 2Recruit participants from your panel or Outset's network.
- 3Let the AI interviewer conduct and synthesize interviews automatically.
- 4Receive instant summaries, themes, and highlight reels.
Frequently Asked Questions
Q.How does Outset handle participant recruitment?
A.Outset allows you to recruit participants from your own customers, your internal panel, or through their trusted partners like User Interviews and Prolific. There are no extra fees or limitations.
Q.What kind of data security does Outset provide?
A.Outset is powered by the Azure OpenAI Service, the most secure large language model, and is fully anonymized. No models are ever trained on your data.
Pros & Cons (Reserved)
✓ Pros
- Conducts hundreds of interviews at once in any language
- Generates summaries, themes, and highlight reels instantly
- Reduces research time from weeks to hours
- Lowers research costs by enabling one person to do the work of a team
- Offers flexible participant recruitment options
- Supports multimodal research (video, voice, text)
✗ Cons
- Reliance on AI may introduce biases
- Potential limitations in capturing nuanced human emotions compared to human moderators
- Requires careful crafting of discussion guides for optimal results
Alternatives
No alternatives found.